Hello World – Friends and Family launch
Hello World “Hello World” is the first thing you see on a WordPress install. It’s also what you feel when you launch a new business. Today, is the start of our Friends and Family launch. At least,...
View ArticleHow to crowdsource design
How to crowdsource design One day soon, knowing how to crowdsource is going to be as important as knowing how to manage employees. Crowdsourcing means outsourcing a task to an undefined, large group of...
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Beyond handshakes: how to get a visual language for professional service...
Professional service websites have an image problem “Pictures of handshakes, global maps and smiling team members send a strong, unintended message that the professional service firm deploying them is...
View ArticleLocal Search for Small Business Websites
Global small businesses and local websites Businesses are local, global and sometimes both. Oddly it’s got nothing to do with size. We know lots of people – musicians, artists, consultants who are...
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Ancient Rome and the Art of Customer Relationship Management
Small business Customer Relationship Management isn’t a new idea Patrician houses weren’t just living spaces in Ancient Rome; they were the main place of business. Every morning, the head of the...
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Purposeful freelance websites – avoiding digital deserts
Freelance websites and digital desert syndrome Freelancer websites are a mixed story. 27% of freelance members secured a contract via their own website, blog, LinkedIn or Facebook according to the...
View ArticleMeta work: a freelancer’s eighth deadly sin
Communicating changes the old fashioned way Have you ever had to edit someones work by telling them what needs to be changed as opposed to simply being able to open the document and make the changes...
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How to write a professional website profile that wins clients
Web profiles matter because how you communicate “you” is the essence of how you sell. If you freelance, your web profile is your most important marketing tool. If you sell your skills, knowledge or...
View ArticleFreelance
Purposeful Freelance and Small Business Websites You may have found us after viewing our webinar for National Freelancers’ Day, November 2011. Whether or not you did, we’d like to tell you a little...
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